Barbara J. Anello-Adnani

Prosperity and small business enterprises

An expert story by Barbara J. Anello-Adnani, Fellow @ Angkor Training Center and APSARA National Authority

Local knowledge and intangible culture play a vital role in achieving the United Nations’ Sustainable Development Goal 8: To promote sustained, inclusive and sustainable economic growth, full and productive employment, and decent work for all.

Cultural heritage is recognised by UNESCO as “an enabler and driver of the economic, social and environmental dimensions of sustainable development”. Integrating tangible and intangible culture into contemporary initiatives is essential for establishing a creative economy with strategies to eradicate poverty, generate economic growth and establish a new paradigm of development.

Incorporating traditional skills to support economic growth

Entrepreneurial skills of invention, adaptation and improvisation are constants in the work of traditional artisans, who can contribute to the development of remote, rural, agrarian areas as well as to burgeoning cities. These skills, which are often in the hands of the poorest and the eldest, can incite a renaissance in education, entrepreneurship and job creation. These seemingly humble abilities can improve economic, social and environmental aspects of people’s lives.

Weaver and neighbors, Sra Chum villages, Siem Reap © Barbara J. Anello-Adnani
Yeah Boat, 78-year old resident of Samroung village makes incense and weaves natural fiber mats to support her household © Barbara J. Anello-Adnani

Women, who are responsible for much of the productive work in agriculture, manufacturing and other sectors, are sometimes undercompensated, and even unrewarded, in the formal economy. The eldest generations who have skills to share are also at the periphery of formal economies. Linking their expertise to the larger economy is key to developing jobs and stable incomes for all.

The United Nations’ goal to promote inclusive, sustainable economic growth and productive employment is best achieved in four main ways:

  • by incorporating traditional skills, local knowledge, and marginalised populations into the economy;
  • by reconfiguring habitats through clean energy and sustainable design;
  • by educating for inclusivity and opportunity;
  • by creating a world economy that replenishes the planet.

Paradigm shift where tradition supports innovation

Abrupt shifts in global tourism patterns, a result of travel restrictions necessitated by the COVID-19 pandemic, have thrown local artisans, entrepreneurs and a new generation of heritage conservationists to the forefront, representing the start of a new paradigm.

At Angkor Archaeological Park in Cambodia, the stunning drop in international tourism resulted in an exceptionally productive period of archaeological research, restoration of monuments and landscape, as well as a massive urban infrastructure project in Siem Reap.

Women are playing leading roles in this, as engineers, archaeologists, farmers, teachers and even labourers on roads and waterworks. Those who lost their jobs cleaning hotel rooms can be found at home weaving mats from pha’av (Licuala spinosa) and romcheck (Pandanus pandanacea). A few still know the methods of water-proofing hand-woven baskets with lacquer from Dipterocarpus alatus, and hand-making incense.

On a natural heritage level, the fact that many once-flourishing plants are now scarce, or threatened with extinction, calls out for the revitalisation of forests, farms, and urban gardens. A new generation of young professionals are taking on the challenges of heritage preservation, education, ecology and urban development to shape the future. Local skills and ancient knowledge paired with enterprise and education put these conservation professionals at the cusp where tradition informs innovation.

Contribution to the sustainable development goals post-2030

Industrial sectors

  • Agriculture, forestry and fishing
  • Manufacturing
  • Construction
  • Wholesale and retail trade; repair of motor vehicles and motorcycles
  • Education
  • Arts, entertainment and recreation
  • Activities of households as employers; undifferentiated goods- and services-producing activities of households for own use
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    Check the author's bio

    Barbara J. Anello-Adnani

    Barbara J. Anello-Adnani

    Angkor Training Center and APSARA National Authority

    Fellow

    Barbara J. Anello-Adnani, scholar, artist and educator has been working on capacity-building for staff of APSARA National Authority, National Authority of Preah Vihear, and Angkor Conservation Office since 2018 through U.S. State Department BECA/ELF programs.

    Her documentary photographs can be seen at Artstor/Jstor, and MIT’s Archnet. Fulbright Specialist (2018), Sidi Mohammed Ben Abdellah University, Dhar al Mahrez, Cultural Studies MA Program, Fez, Morocco; Senior Fulbright Scholar (2008) S.E.Asia Regional Research Program, Art History: Vietnam, Cambodia, Indonesia. Publications include: Habitat: Vernacular Architecture for a Changing Planet, ed. Piesik (2017) London & New York: Thames & Hudson, Abrams; Dibia, Ballinger, Balinese Dance, Drama and Music, (2005) Singapore: Berkeley & Vermont: Periplus/Tuttle.

    Contribution to story

    • This is “HABITAT: Embracing Change in the Post 2030 Future” Exhibition designed and curated by Dr Sandra Piesik, 3 ideas B.V in collaboration with HABITAT Coalition and VITO
    • Copy editing by Katleen Vandormael, Communication Manager G-STIC, VITO
    • Cover image: Vegetable merchants at Mekong floating market © Jarous, Shutterstock
    • “HABITAT: Vernacular Architecture for a Changing Planet” published by Thames & Hudson
    • “HABITAT: Vernacular Architecture for a Changing Planet” published by Abrams
    • “Habitat: Traditionelle Bauweisen für den globalen Wandel” published by DETAIL Special
    • “Habiter la planète: Atlas mondial de l’architecture vernaculaire” published by Flammarion First Prize Winner at “J’aime le livre d’art”, Paris 2017
    • “HABITAT: Arquitectura vernácula para un planeta cambiante” published by Blume

    Check the author's bio

    Barbara J. Anello-Adnani

    Barbara J. Anello-Adnani

    Angkor Training Center and APSARA National Authority

    Fellow

    Barbara J. Anello-Adnani, scholar, artist and educator has been working on capacity-building for staff of APSARA National Authority, National Authority of Preah Vihear, and Angkor Conservation Office since 2018 through U.S. State Department BECA/ELF programs.

    Her documentary photographs can be seen at Artstor/Jstor, and MIT’s Archnet. Fulbright Specialist (2018), Sidi Mohammed Ben Abdellah University, Dhar al Mahrez, Cultural Studies MA Program, Fez, Morocco; Senior Fulbright Scholar (2008) S.E.Asia Regional Research Program, Art History: Vietnam, Cambodia, Indonesia. Publications include: Habitat: Vernacular Architecture for a Changing Planet, ed. Piesik (2017) London & New York: Thames & Hudson, Abrams; Dibia, Ballinger, Balinese Dance, Drama and Music, (2005) Singapore: Berkeley & Vermont: Periplus/Tuttle.

    Contribution to story

    • This is “HABITAT: Embracing Change in the Post 2030 Future” Exhibition designed and curated by Dr Sandra Piesik, 3 ideas B.V in collaboration with HABITAT Coalition and VITO
    • Copy editing by Katleen Vandormael, Communication Manager G-STIC, VITO
    • Cover image: Vegetable merchants at Mekong floating market © Jarous, Shutterstock
    • “HABITAT: Vernacular Architecture for a Changing Planet” published by Thames & Hudson
    • “HABITAT: Vernacular Architecture for a Changing Planet” published by Abrams
    • “Habitat: Traditionelle Bauweisen für den globalen Wandel” published by DETAIL Special
    • “Habiter la planète: Atlas mondial de l’architecture vernaculaire” published by Flammarion First Prize Winner at “J’aime le livre d’art”, Paris 2017
    • “HABITAT: Arquitectura vernácula para un planeta cambiante” published by Blume